Media Marketing Technology
Media Marketing Technology Marketing technologies are defined as the tools and platforms used by sales and marketing organizations to complete tasks effectively and achieve maximum positive results. This results in the greatest financial return for the organization through maximizing the brand’s sales value and achieving successful advertising campaigns at low costs. Through these technologies, the […]
UAE Trademark Registration
UAE Trademark Registration Brand definition: According to Article (2) of this law, a trademark is considered to be any distinctive form of names, words, signatures, letters, numbers, drawings, symbols, titles, stamps, seals, pictures, engravings, advertisements, packages or any other signs or a combination thereof if used or intended to be used either to distinguish goods, […]
Brand Character
Brand Character One of the most important components of identity is what is called the “Brand Character”, which is: the set of human characteristics of the identity; it is related to the audience and people more broadly and their characteristics, and how the product interacts with them and they interact with it; it includes the […]
Franchises
Franchises The philosophy of commercial franchises to enter global markets and their importance: The economic liberalization and freedom from government restrictions pursued by many countries have helped in the spread of the franchise system, as it is a strategy that guarantees the money and investments of many investors (to provide a ready and professional project […]
International Market of Fast-food Restaurants
International Market of Fast-food Restaurants To begin with, the widespread availability of fast-food restaurants is a natural consequence of the definition and deepening of globalization, which is based on the free movement of capital, information, technology, and human resources without any restrictions or boundaries that could hinder this freedom. However, some components of this definition […]
Iso 9001 Quality Management System
Iso 9001 Quality Management System Projects must be managed through global management systems: Save time. Save effort. Save money. Increase profits. Customer satisfaction. Consistent production policies. High-standard marketing and sales policies. ISO 9001 is the world’s most widely used standard for quality management systems. Along with ISO 9004, it belongs to the ISO 9000 family […]
Manufacturing and Production of Lubricants Oils
Manufacturing and Production of Lubricants Oils The manufacturing industries are simple operations, and they are done by mixing a group of chemicals that are effective for the products to be produced with the basic material (as a production base) for these products, which is (Base Oil: a hydrocarbon compound with carbon atoms from 18 to […]
Modern Tools in Marketing and Sales Operations
Modern Tools in Marketing and Sales Operations One of the modern tools in marketing and sales processes : Offer Competitive Prices: By the value-for-money rule, (it does not necessarily mean low prices, multiple products of varying quality, the selling price of some specialized products can be at prices similar to well-known international brands ). Full […]
Net Annual Profits and Payback Period
Net Annual Profits and Payback Period Net profit per annum and the period of time required to recover the invested capital Annual net profit : The accounting difference between the annual revenue of the enterprise and the total annual operating costs, are based on the volume and value of the sales capacity. Payback period : […]